Logo/Ad Specification

PRINTER'S 2024 PROGRAM DISPLAY AD SPECIFICATIONS

PRODUCTION REQUIREMENTS

Please provide PDF files saved in the following way:

• Supply a resolution no less than 300 dpi, preferably 350 dpi.
• Embed all fonts and art.

Color

• Convert all colors, including color photographs, to CMYK for printing. (RGB files will print as grayscale, if at all.)
• Do not apply custom (or printer) profiles to the art. Your profiles may not match those used by the printer.
• Enrich large areas of black (40C, 40M, 40Y, 100K).
• No Spot color
• No bleeds.

Art and Photography

• Digital art and photography supplied digitally must have a final resolution of at least 300 dpi. (Images copied from a website or embedded in a Word document will not reproduce at an acceptable resolution.)
• Save raster-based art (such as Photoshop) as RAW or TIF; vector-based art (such as Adobe Illustrator) should be saved as EPS. Do not apply half-tone screens, transfer functions, or postscript color management when saving EPS files.
• Do not apply JPEG or LZW compression because this will cause a loss of pixel data.

We can only guarantee best quality with EPS files that are submitted to specifications.

Note: Please do not send PNG files or any files that have been used in/as part of a website. Such files are not of high enough resolution for use in print.

Have a Production Question or Need an Ad Produced?

Contact Kelly Peters at 850-321-7907 or email media@veroairshow.com.